Category: Strategic Fundraising

The Donor Decision-Making Process: What Every Fundraiser Should be Doing

The Donor Decision-Making Process (DDMP) is the foundation of our Strategic Fundraising Model, which we use in place of the traditional fundraising model. You can learn

Why the Traditional Fundraising Model Doesn’t Work

Fundraising is an art. It is also a science. Ask just about any fundraising professional how she goes about doing her job, and she’ll likely respond

New Study on Donor Software

Software Advice, a nonprofit software research firm, recently published its Fundraising & Donor Management Software Small Business BuyerView, detailing the top buyer trends for 2014. A